Comfort and Convenience
Comfort preferences vary because body proportions and sensitivity to firmness differ from person to person, so what feels supportive to one occupant may seem too soft or stiff to another.
Safety and Driver Assistance
Knowing where basic controls are before setting off reduces the need to search for them while moving, helping the driver maintain focus on the road.
Multimedia and Connectivity
A common everyday need is keeping a phone charged during trips, which is more convenient when a suitable power source is within easy reach of the driver.